ThoughtLab
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25% boost in website conversion rates · 20% improvement in retention strategies
Product Analytics & CRO Specialist role. Analyzed user behavior funnels and proposed UX improvements. Owned the reporting stack using Google Analytics, translating user session data into actionable insights.
Technologies & tools
GA4HotjarCROUser Behavior AnalysisReportingA/B Testing
- Client
- ThoughtLab
- Industry
- Creative & Digital Agency
- Discipline
- MarTech Architecture
- Core stack
- GA4, Hotjar, CRO, User Behavior Analysis, Reporting and 1 more
- Evidence
- 17 screenshots and 5 videos
